The proverbial better mousetrap isn’t the only thing you need to impress and grow your customer base. Companies have long known that a competitive advantage is born from a customer’s experience – and where loyalty is made or broken. In this panel moderated by ServiceMax Chief Operating Officer Scott Berg, hear from BectonDickinson, Schneider Electric, and MilliporeSigma about how they’re leveraging cloud and mobile technology, IoT, data and analytics to turn their field service operations and those interacting directly with customers into a strategic powerhouse of loyalty.
