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Field Service Technicians can be your brand ambassadors.

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Field Service Technicians can be your brand ambassadors.

Field Service Technicians can be your brand ambassadors. Often they are the only time that someone is face to face with your customers. Our CMO, Stacey Epstein, hosted this recent Dreamforce panel and argued that 'the most crucial point of interaction between you and your customer is when they have a product or device that is not working. How you handle that situation can make or break the customer relationship."

Link to recording of the panel: Sales and Marketing's Secret Weapon: Field Service

We are interested to find out how you position your team – how are you differentiating your product using service? Is your field service organization promoted via website, video or press release?  What is your public face, and how does your organization feel about field service as brand ambassadors?

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Community Manager
Community Manager

Re: Field Service Technicians can be your brand ambassadors.

Very interesting topic, Melinda.  I remember jotting down a quote from the Boston MaxLive 2014 event during the customer panel, one panelist who said that in his organization, Service was now front and center in the sales conversation: Importance of Field Service: Panel Discussion‌ Hey steve.nava! It was wonderful to meet you in Boston, from our conversations during that event, I thought you might have something interesting to share on this topic. Any thoughts?


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